How it works

From the first promo to next year’s plan.

We plan the promotion, film the event, roll the content out and plan next year in-house, on our own software. No vendors to piece together.

01 / 04Before

Promotion built to get people through the door

We plan the campaign against your registration dates, then shoot and cut what builds anticipation before a single ticket is scanned.

What you get

  • Promotion planTimed to your registration dates and the channels your audience already uses
  • Teaser filmCut from last year’s best moments, or shot fresh for a first edition
  • SpotlightsShort pieces on your speakers, sponsors and exhibitors, made for them to share too
  • Pre-event shootsInterviews and establishing shots captured before the doors open
  • Tracked registration linksEvery sign-up tied to the post it came from

Our softwareTraces every registration link back to the post and channel that drove it.

02 / 04The day

A crew directed to a shot list

Every shot on the day is planned against what comes after it: the sponsor who needs their booth, the recap, the clips for each channel, and next year’s teaser.

What you get

  • Directed crewSized to your event, from one director-shooter to a full team
  • Shot listWritten from the promotion plan and what your sponsorships promised
  • Sponsor and exhibitor coverageEvery partner’s presence captured for their deliverables
  • AerialsDrone coverage where the venue allows it
  • Edits during the eventClips and a same-day recap while the event is still running, when your package includes them

Our softwareMakes every clip searchable by what is in the shot: a sponsor’s booth, a speaker, a goal.

03 / 04After

Everything the event produced, cut and delivered

The recap is the start. We cut a library for every channel, deliver what your sponsors paid for, and send content back to the people who were there while it is still what they talk about.

What you get

  • Recap filmOn the timeline your package sets, from same day to standard
  • Channel libraryVertical, square and wide cuts for every platform you post on
  • Sponsor and partner assetsThe deliverables your sponsorship packages promised
  • Attendee follow-upContent that goes back to everyone who came
  • Partnership materialFootage that helps you sell next year’s sponsors and partners

Our softwareRoutes every finished clip to the channel and format it was cut for.

04 / 04Next year

Next year starts the day this one ends

You get a report built only on what we collected, and a plan for the next edition that starts from what worked this time.

What you get

  • Results reportAttendance next to last year’s and the registrations each post brought in. If we did not measure it, it is not in there.
  • Sponsor recapWhat each partner got, ready for their renewal conversation
  • Next edition planPromotion, dates and shot list, started from this year’s footage
  • Footage archiveKept 12 months after delivery, and for good on a season contract
  • Season optionOne team across your whole event calendar

Our softwareKeeps your footage searchable, so next year’s teasers start from this year’s best moments.